3 hours from idea to hot leads instead of 2–3 days · #1 in legal education in Ukraine · ~20,000 clients in Poland
“Now the whole thing takes us 3 hours: a bit under an hour to build the sales tunnel, half an hour to launch the ad campaign, and an hour and a half for Facebook to pick the campaign up. And three hours in, we are already getting hot leads into our business.”Alexey Kravchenko, founder
THE BUSINESS
Alexey Kravchenko's Consulting Business Academy works in two markets. In Ukraine: courses and trainings for lawyers, with a base the founder estimates at 150,000–200,000 contacts. In Poland: master classes on AI in marketing for entrepreneurs, now in its fourth year, with a base of about 20,000 clients. Alexey runs the Leeloo platform himself, without an agency.
BEFORE LEELOO
Every product got its own landing page. CRM and mailings lived in Russian services that are now banned. Packaging a product, launching ads and starting to receive requests took 2–3 days, and that was the best case. Time went into packaging and marketing rather than the product itself.
WHAT WAS BUILT
Everything moved into Leeloo: per-channel analytics, CRM, IP telephony with recordings of managers' calls, templates, automated messaging with the client. The funnel is simple. A person sees an ad on Facebook, clicks and gets a first message: what the course is, the price, a short programme. The text is written with ChatGPT so it stays short and sells. Payment is plugged in right there: a hot client pays on the spot. If not, the system sends new messages every day or every other day about why the course is worth taking and what is inside. Launching a new product now takes 3 hours: under an hour for the sales tunnel, half an hour to launch the ads, an hour and a half for Facebook to pick the campaign up.
THE RESULTS
Three hours after launch the academy is getting hot leads, not 2–3 days later as before. Alexey credits the platform with the number one position in Ukraine's legal education market (his own estimate). In Poland, Leeloo became part of his presentations: entrepreneurs who see the tool are, in his words, in shock. The next step he plans: artificial intelligence inside the platform.
- 3 hours from idea to hot leads instead of 2–3 days before
- #1 in Ukraine's legal education niche, by the founder's estimate
- ~20,000 clients in the Polish direction's base, now in its fourth year
- 150,000–200,000 lawyers in the Ukrainian direction's base (founder's estimate)
- 1 platform instead of separate landing pages and banned CRMs: analytics, CRM, telephony, auto-replies
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QUESTIONS
- How fast does the Consulting Business Academy launch a product in Leeloo.ai?
- In 3 hours: under an hour for the sales tunnel in Leeloo.ai, half an hour to launch the ads, an hour and a half for Facebook to pick the campaign up. Before, it took the Consulting Business Academy 2–3 days, and that was the best case.
- How is the Consulting Business Academy's funnel in Leeloo.ai set up?
- A Facebook ad leads to a first message with the course description, price and short programme; payment is plugged in right there. If the person does not pay, Leeloo.ai sends new messages about the course every day or every other day. The Consulting Business Academy's analytics, CRM and IP telephony sit in the same platform.
- What results does Alexey Kravchenko link to Leeloo.ai?
- By his estimate, the Consulting Business Academy became #1 in Ukraine's legal education niche. The Polish direction's base is about 20,000 clients in under four years, the Ukrainian one 150,000–200,000 lawyers. Revenue is not stated in the case; he recommends Leeloo.ai 100%.
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