+40% conversion to request · -80% manager first response time · -35% cold inquiries (agency data)
“You can run ads every single day, but if right after the form the lead lands in the chaos of manual handling, you are just burning part of the budget.”Leeloo.ai agency team, video case
THE BUSINESS
A balcony and window glazing company; the name is withheld by agreement with the client. It sells services to private customers, and every sale starts with a consultation. For a long time the business lived mostly on word of mouth, with the website acting as a business card. Inquiries came from Facebook, Instagram, Telegram, WhatsApp and the website.
BEFORE LEELOO
Everything ran by hand. A lead left a request, wanted details, examples and a sense of how the project would go, and the manager did not reply right away. The lead cooled off before the first real conversation. Managers spent time on the same explanations, there was no fast notification system, and replies dragged on. Some people left a contact and then did not pick up the phone. The problem was not the number of leads: the business was getting raw inquiries and spending too much time on first-touch handling.
WHAT WAS BUILT
We implemented a sales tunnel on the Leeloo.ai platform that automated the first stage right after the ad. A person clicks from the ad to a channel choice page and picks a convenient messenger: Telegram, WhatsApp, Instagram or any other connected channel. Then a message series starts automatically: a useful video guide on how to approach choosing glazing without mistakes, a short introduction to the company and its services, examples of work, arguments for leaving a request now, and a call to book a free consultation. In parallel the system creates a deal in the CRM, moves the lead to the right status, notifies managers on the platform and mirrors quick alerts to Telegram. The manager joins at the point of formed interest.
THE RESULTS
According to the agency team, conversion to request grew by 40%, the manager's first response time fell by 80% on average, and the share of cold inquiries at first-touch handling dropped by 35%. The manager gets a prepared contact instead of a completely cold lead. Chaotic manual handling of inquiries turned into a managed system: it warms the lead up on its own, structures the requests and brings the person to a consultation faster.
- +40% conversion to request after the tunnel launch (agency team data)
- -80% manager first response time on average
- -35% share of cold inquiries at first-touch handling
- CRM deal, status and manager notifications are created automatically, mirrored to Telegram
- The manager joins the lead at the point of formed interest, after the video guide and work examples
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QUESTIONS
- What results did the glazing company get with Leeloo.ai?
- According to the Leeloo.ai agency team: conversion to request +40%, manager first response time -80% on average, share of cold inquiries at first-touch handling -35%. The glazing company is anonymous; the figures were given by the agency in the video case.
- What exactly did the Leeloo.ai agency build for the glazing company?
- A post-ad tunnel: a messenger choice page (Telegram, WhatsApp, Instagram), a message series with a video guide on choosing glazing, work examples and a call to a free consultation, plus an automatic CRM deal and notifications to the glazing company's managers.
- Why did the glazing company's leads cool off before Leeloo.ai?
- The manager did not reply right away, there were no fast notifications, and the same explanations were repeated by hand. Some people left a contact and did not answer calls. The Leeloo.ai tunnel covers the frequent questions with content before a glazing company manager steps in.
Tell us about your business and we will show which of these mechanics fit it.
Results of a specific project. Individual results vary.