90% reachable leads instead of 90% dead ones · €4,000 → ~400 leads (head's estimate) · ~2,000-contact base
“Once 3,000 people followed me on Instagram, great, sure, but they brought me nothing. I spent 4,000 euros on a blogger ad.”Valentina Vent, head of GRANT FINANZ
THE BUSINESS
GRANT FINANZ is a real estate agency in Germany. Services: primary and resale property sales, property management, mortgage and consumer lending, insurance. A client often comes for one service and stays for others, so the agency needs a contact base it can keep informed for years.
BEFORE LEELOO
Valentina went through several paid-traffic contractors on Instagram and Facebook. Leads came in, but 90% were dead: you call, nobody answers. A €4,000 blogger ad brought 3,000 followers and not a single client. There was no contact base. Valentina's rule: no result within a month, the contractor is dropped.
WHAT WAS BUILT
The Leeloo.ai agency took on marketing as a package: ads, the platform, the contact base and broadcasts. Leads land in Leeloo, where every contact and its history is visible: in the card comments, managers see who wrote what and what to do next. A lead downloads the agency's materials and arrives partly warmed up. Regular informational broadcasts keep the base up to date and bring back forgotten contacts. Sales tunnels are used for promotions: a discount on a service or something free, and Valentina edits them herself. Ads featuring her face run continuously.
THE RESULTS
The agency now reaches 90% of its leads by phone, where before 90% never answered. The Leeloo base holds about 2,000 contacts and nobody gets lost: if someone was forgotten, a broadcast brings them back on its own. By Valentina's estimate, €4,000 in ads through this system yields about 400 qualified leads, of which some 200 can be taken to a deal across different services. One client, in her words, paid for Leeloo years ahead. The contract has been extended for a year, and the agency's ads are «everywhere now».
- 90% of leads pick up the phone (before, 90% never answered)
- ~400 qualified leads from €4,000 in ads, by the agency head's estimate
- ~2,000 contacts in the Leeloo base with regular informational broadcasts
- €4,000 on a blogger before Leeloo: 3,000 followers and 0 clients
- 1 year: the Leeloo contract extended ahead
WATCH THE FULL STORY
QUESTIONS
- What results did GRANT FINANZ get with Leeloo.ai?
- 90% of leads reachable by phone instead of 90% dead numbers, a base of about 2,000 contacts with broadcasts. By the head's estimate, €4,000 in ads brings about 400 qualified leads. GRANT FINANZ extended its Leeloo.ai contract a year ahead.
- What did the Leeloo.ai agency build for GRANT FINANZ?
- A package: ads, a contact base in Leeloo.ai, informational broadcasts, sales tunnels for promotions and a CRM with the work history of every client. GRANT FINANZ delegated marketing to the agency and edits the tunnels itself.
- How did the Leeloo.ai system beat blogger ads for GRANT FINANZ?
- A €4,000 blogger ad brought GRANT FINANZ 3,000 followers and 0 clients. With Leeloo.ai, leads arrive partly warmed up, and in Valentina's words it is clearly cheaper, with more effective clients.
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Results of a specific project. Individual results vary.